Candidates Take Varying Approaches to Hiring Staff in Iowa
After the Edwards campaign released its list of “senior Iowa staff” the other day, I thought it might be prudent to discuss how each campaign’s staff is shaping up. Their differing approaches are interesting, at least, and they could make a difference by the time the caucuses come around next January.
First up, the Obama campaign has been doing quite a bit of hiring over the last month. All of their key positions (regional field director, state field director, state director, and deputy state director) are filled, and they are hiring on new field organizers every week. Some have compared Obama’s staff to Howard Dean’s from four years ago, because it seems to include an unusual number of ideologically motivated young people, many of whom have never worked a caucus before. Their typical field organizer offer, which is the lowest of the candidates reviewed here, is $2,000 per month. Because Senator Obama is so magnetic, they are having no trouble filling positions, but the low salary may not be enough to entice experienced operatives.
Next, the Edwards campaign has staffed all or most of its key positions as well, and has begun hiring field organizers. In contrast to Obama’s staff, most of Edwards’s staff so far have Iowa political experience, and many have also worked with state director Jennifer O’Malley or state field director Jackie Lee before. General impressions from folks seem to be that the Edwards staff has things together, that their hiring process is quicker and perhaps more organized than Obama’s, and that they already have a more specific plan in place. Their typical field organizer offer seems to be $2,500 per month.
And finally, Hillary Clinton’s campaign has been a bit slower to announce their hiring decisions here, but those whom they have hired have impressive resumes. Staffers who may not have significant Iowa experience but who have significant experience elsewhere are taking positions on the Clinton campaign that are well below where the staffers might be in most campaign hierarchies. Clinton is paying field organizers about $2,750 per month — the most of any candidate — although from what we know here, many positions have not been filled.
Beyond these “big three” campaigns, none of the others have hired (or begun to hire) a full staff here. Dodd, Richardson, and Biden all have a few folks on the ground here, but not enough to get a general impression yet.
How the staffing differences will affect the caucuses, nobody knows, but past caucuses have proven that staff strength can be a major factor in the final delegate counts. Without a sound field strategy in place, a campaign cannot win Iowa, and that takes a good staff.
3 comments March 20th, 2007
